Dr. Chanchal Kushwaha - IILM Lodhi Road

Dr. Chanchal Kushwaha

Designation: Professor
Department: Analytics, IT & Operations

Home Faculty Dr. Chanchal Kushwaha

A dynamic and results-oriented professional with over 27 years of experience in teaching Information Technology courses for postgraduate management programmes as well as leading admissions, marketing, and outreach initiatives in higher education institutions. Passionate about driving enrollment growth, enhancing brand visibility, and building strategic partnerships to advance institutional success.

He is currently working in IILM as a Chairperson Admissions and Associate Professor of Practice in IT & Operations Area. A large part of his academic career was with BIMTECH (Birla Institute of Management Technology), until year 2024, as the Chairperson of Admissions, he was instrumental in expanding student enrollments, enhancing brand visibility, and strengthening stakeholder engagement through digital platforms and technological advancements in the selection process.

His leadership ensured 100% student enrollment against the sanctioned intake while enhancing student quality based on cutoff percentiles, gender ratio, academic and regional diversity, social inclusivity, work experience, and international enrollments. These efforts significantly contributed to BIMTECH’s improved rankings by national and international accreditation bodies such as AACSB, NIRF, NAAC, and NBA.

His teaching and training expertise include Information Systems Management for Business, Spreadsheet Modeling, ERP for Business, Social Media Marketing, and Business Data Analytics.

Beginning his career with NIIT followed by APTECH & WINTECH Computers, he has held managerial roles in business development, admissions, and outreach while also teaching programming languages such as FoxBase, FoxPro, C, C++, C Sharp, Shell, Java, VB, and MySQL on MS Windows and Linux operating systems between 1997 and 2004.

Areas of Expertise

  • Business Analytics
  • Advance Excel
  • Emerging Technology
  • Enterprise Resource Planning
  • Admission Marketing & Outreach Strategy
  • Brand Promotion, PR& Corporate Communication

Qualifications/Education

  • Masters in Computer Application, Indira Gandhi National Open University, 2004
  • Advanced Diploma in Software Technology and Systems Management, National Institute of information Technology, 1997
  • Bachelor of Science, University of Kerala, 1994

Certifications:

  • CEEMAN Project Management – Operational Excellence, Bled, Slovenia, 2021
  • Social Media & Digital Marketing, FMADigital
  • SAP ERP certification, Train the Trainer, SCMHRD, Pune, 2014

Professional Experience

Between year 2005-2024, he has worked in BIMTECH (Birla Institute of Management Technology) as Assistant Professor IT area & Chairperson Admissions. He has been the member of following Academic Committees as a part of his administrative responsibilities:

  • Convener, Discipline Committee
  • Member, Academic Council
  • Member, Strategic Management Committee (SMC)
  • Member, AACSB & NBA Accreditation Committee
  • Member, Alumni Relations Committee
  • Co-Chair, Centre for Corporate Communication
  • Member, IT infrastructure & Website Maintenance
  • Member, Quality Committee
  • Co-convener, Student welfare, Hostel and Discipline Committee
  • Warden Boys Hostel

Courses Taught

  • Information System Management for Business (MIS)
  • Advanced MS Excel for Managers
  • SAP-ERP for Managers
  • E-Business & E-Tailing
  • Fundamentals of Business Analytics
  • Social Media Marketing

Research Interests


  • Admission Marketing & Outreach for Higher Education Institution
  • Social Media Marketing
  • Business Analytics

Publications



Kesineni Tours and Travels, A Verma, K Dave, KR Chari, C Kushwaha – Emerald Emerging Markets Case Studies, 2012

Awards and Recognitions

  • Best Marketer of the Year – ASMA Conference, 2020, Mumbai
  • Best Presentation – IMC 2015 – ‘Enhancing B-school Competitiveness’, ISB Hyderabad

Key Projects/ Consultancies

Management Development Programs on Data Management and Analysis using Advance Excel tools, Presentation Skills, Social Media Marketing:

  • Goldman Sachs – Ten Thousand Women Entrepreneurs
  • Jindal Steel and Power Ltd.
  • National Thermal Power Corporation
  • BSES Yamuna Power Ltd.
  • State Trading Corporation
  • Power system Operation Corporation
  • Federation of Indian Export Organizations
  • Handicrafts and Handlooms Exports Corporation of India Ltd.
  • PEC Limited

Technical Session & Training Workshops

Technical Session:

  • Speaker ASMA Conference, FMADIGITAL, Navi Mumbai
  • Speaker Nopaperforms (Meritto) Conference, Bangalore
  • Webinar Emerging Role of Techno Manager Post COVID 19, College Dunia, New Delhi

Training Workshops:

  • Admission -Social Media Marketing and Brand Promotion, BGU (Birla Global University), Bhubaneswar
  • Admission Marketing & Outreach, DSB (Delhi School of Business), New Delhi
  • Admission Team Development Program, FAME University (Fore Academy of Management Education), Gurugram